編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | R0106X | Go Global--or No? (HBR Case Study) | Kuemmerle, Walter | Entrepreneurship | Topics on International Marketing( 932283001 ) |
2 | 9-303-003 | P&G Japan: The SK-II Globalization Project | Bartlett, Christopher A. | General management | Topics on International Marketing( 932283001 ) |
3 | 9-597-009 | Gillette Indonesia | Quelch, John A.;Long, Diane | Marketing | Topics on International Marketing( 932283001 ) |